More Info About Paris Hilton Footwear Collection

A couple of weeks ago, I reported that Paris Hilton’s Shoe collection will officially launch at Macy’s South Coast Plaza in early February.

Today, the producer of the Paris Hilton collection, Antebi Footwear Group, released a press release. Note that the launch event will be on February 8th from 3 to 6 pm. Interesting! The same day when “Hottie” will be released!

This is what Paris said recently about the new project: “I have always loved shoes and after working on my recently launched sportswear and fragrance lines, this seemed like a natural next step. Paris Hilton Footwear is perfect for the fashion-forward young woman who wants to look and feel great from head-to-toe without spending a
fortune.”

Here’s a description from Antebi Footwear Group: “In creating her eponymous footwear collection, Paris wanted to ensure that no attention to detail was missed. She made sure that each and every pair of shoes not only looks great, but also feels comfortable, so each shoe features a heart-shaped comfort pad sewn into the inner sole, making every step like walking on air. In a nod to her favorite color — pink! — every shoe has a signature pink sole — light pink for spring and summer; hot pink for fall and winter. Even the packaging is stylish and environmentally-conscious. Each box is composed of recycled materials and has convenient handles built right in, thereby eliminating the need for shopping bags and reducing waste.”

You read the full press release here.